Amazon

general-ecommerce

Europe

India

Global

The world's largest online marketplace, spanning hundreds of categories with a vast first-party and third-party seller ecosystem. Amazon sets the pace for ecommerce pricing, search ranking, and fulfillment standards across nearly every region.

Get Amazon Data

Request access to real-time Amazon marketplace intelligence

Platform Overview

GMV

$700B+ GMV

Active Users

~310M+ active customers

Markets

20+ countries

Why Track Amazon?

Amazon is the single most important marketplace to track for any brand, retailer, or investor: it is where pricing wars are won or lost, where Buy Box ownership decides who captures the sale, and where search rank dictates discoverability. Monitoring Amazon reveals competitor pricing moves, third-party seller incursions, MAP violations, stockouts, and the impact of reviews and rankings on conversion. Sellers use this data to defend the Buy Box, optimize advertising, and benchmark assortment; brands use it to police unauthorized resellers and protect price integrity; investors use category-level sales rank and pricing trends as a proxy for demand. Because Amazon's scale touches almost every consumer category, its data is often the leading indicator of broader ecommerce shifts.

Available Data Points

Product Pricing & Discounts

Current price, original price, discount %, promotional offers, unit pricing

Inventory & Stock Availability

Real-time stock status, inventory levels, out-of-stock tracking

Product Descriptions & Specs

Product names, descriptions, SKUs, categories, brands, specifications

Customer Reviews & Ratings

Star ratings, review counts, review text, sentiment analysis

Search Rankings & Visibility

Search position, category rankings, best-seller status, featured placements

Seller Information

Seller names, ratings, fulfillment types, store locations

Delivery Fees & Times

Delivery fees, estimated times, time slots, minimum order values

Promotions & Flash Sales

Active deals, coupon codes, flash sales, bundle offers, loyalty rewards

Geographic Pricing Variations

City-level pricing, regional availability, location-based discounts

Use Cases for Amazon

Competitive Pricing Analysis

Monitor Amazon pricing strategies and adjust your own pricing in real-time

Market Share Tracking

Analyze your market position and share trends on Amazon

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eBay

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Target Plus

Target Plus is Target's curated, invite-only third-party marketplace that extends its first-party assortment with vetted partner brands. It pairs a trusted retail brand with selective seller expansion across general merchandise.