iFood

food-delivery

Latin America

iFood is the dominant food-delivery platform in Brazil and Latin America, connecting millions of diners with restaurants and a growing grocery and convenience offering. It is the clear category leader in the region.

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Platform Overview

GMV

$10B+ GMV (est.)

Active Users

~Tens of millions of users

Markets

Brazil (primary), LATAM

Why Track iFood?

iFood is essential to track for Latin American food-delivery intelligence, holding a commanding lead in Brazil and expanding into quick commerce. Restaurants, brands, and aggregators monitor iFood to benchmark menu pricing, delivery fees, and promotional intensity across Brazilian cities and to read how demand shifts regionally and seasonally. Investors track iFood's restaurant economics and grocery expansion as a key signal in the region's online-convenience market. Researchers use its restaurant, pricing, and ranking data to study Brazil's rapidly digitizing dining and delivery habits. With deep city-level coverage across the region's largest economy, iFood's geographic pricing and restaurant-performance data offer granular insight into Latin American food delivery and quick commerce.

Available Data Points

Product Pricing & Discounts

Current price, original price, discount %, promotional offers, unit pricing

Inventory & Stock Availability

Observed stock status, inventory signals, and out-of-stock tracking at an agreed cadence

Product Descriptions & Specs

Product names, descriptions, SKUs, categories, brands, specifications

Customer Reviews & Ratings

Star ratings, review counts, review text, sentiment analysis

Search Rankings & Visibility

Search position, category rankings, best-seller status, featured placements

Seller Information

Seller names, ratings, fulfillment types, store locations

Delivery Fees & Times

Delivery fees, estimated times, time slots, minimum order values

Promotions & Flash Sales

Active deals, coupon codes, flash sales, bundle offers, loyalty rewards

Geographic Pricing Variations

City-level pricing, regional availability, location-based discounts

Use Cases for iFood

Competitive Pricing Analysis

Monitor iFood pricing strategies on an agreed cadence and adjust your own pricing with current market context

Market Share Tracking

Analyze your market position and share trends on iFood

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